Grafixoft Named as a Leading B2B Company in Bulgaria

At Grafixoft, we help businesses build unique digital solutions, leading them towards growth and excellence. We’ve been a partner to multiple organizations since 1998, supporting them as they bring their innovative ideas to life. Grafixoft’s culture revolves around the satisfaction of our clients and how we achieve success together.

Today, we’re delighted to announce that we’ve been recognized as a 2022 Clutch leader in Bulgaria. The B2B platform’s latest research unveiled that we’re among the top software developers in the region this year!

Clutch is a market research platform that aims to connect businesses of all sizes with service vendors that can help them improve their efficiency and productivity. Clutch’s annual Leader Awards highlight the best-performing service providers by industry and location, recognizing their efforts to deliver client satisfaction.

Take a look at the most recent reviews on our B2B profile:

“The relationship has been an ongoing success and has dramatically improved our overall application reliability and our development practices.

Their attention to detail, responsiveness, and willingness to support our business are all greatly appreciated.”

— Roger Noble, CEO, Zegami

“We have an excellent relationship with Grafixoft, which now runs over several years. The reason that this relationship is strong is due to their integrity and honesty, which are ethics we also pride ourselves on.”

— David Paul Lightfoot, Global Director for Services, FusionGBS

Thank you so much to our partners for sharing their honest feedback about our work. We strive to provide an outstanding quality of modern technology services to our clients, and it’s heartwarming to see the positive impact that our solutions bring.

For more information about what we do, be sure to check out our Clutch profile. If you’re interested in a partnership with us, get in touch to get started!

New realities – VR, AR, MR

New realities – VR, AR, MR are often subject of technology articles or part of various innovative solutions. We decided to look at them in detail because frankly, they confuse us a little.

The first appearance of the term “virtual reality” is a fruit of science fiction, it comes from the short story “Pygmalion’s Spectacles” written by Stanley Weinbaum in 1935. The story describes the idea of ​​how a pair of glasses transfer a person into a fictional world by sense, smell, and taste.

85 years later, global sales of VR helmets are millions per year (about 14 million for 2019), but they are still a niche market because of their high prices and the specifics of the experience they bring.

Virtual reality (VR) is a simulated experience that can be the same or completely different from the real world. Virtual reality is often used in various entertainment applications such as video games, but it also finds a place in quite serious aspects of life such as education, medicine, military exercises, and training, as well as in transforming archaeological and cultural finds into 3D environments.

Currently, virtual reality simulation systems use helmets (multi-projection media) to recreate realistic images and sounds, and thus realistic sensations, simulating the user’s physical presence in the virtual environment. But that’s not all, a person placed in virtual reality can look around, move and interact in the virtual world.

An unpleasant effect of using simulation systems is nausea and dizziness. The body tells the brain that it is not moving, but in virtual reality the eyes see that it is moving, and the body is confused, leading to a seasickness-like reaction.

This may come to show that our body is not fully ready for this type of experience yet, but it certainly does not place a limit on science and technology, because the next level of reality is even more impressive.

AR – Augmented reality is a combination between our real environment and computer-generated objects (sound, video, graphics, etc.), which is achieved through certain software used on a phone/tablet or special glasses.

According to Azuma, it is an environment that includes virtual reality and elements of the real world. For example, a user may wear transparent glasses to see both the real world and computer-generated images projected onto a picture of the world around them. However, it is important to mention that this superimposition of content (layers) on the real world does not become part of it and they cannot interact with each other.

There are already interesting examples close to our daily lives of using AR, for example, IKEA is developing a table as part of its concept kitchen, which offers recipes based on ingredients on the table, which is a great example of the potential of AR in the real, everyday life. A combination of virtual and augmented reality is also used in the construction of space satellites, in the assembly of the satellite to show the exact place of each component and detail of the device.

And to make it even more confusing, it’s time for the next kind of reality. Mixed reality (MR) – sometimes called hybrid reality – is the merging of the real and virtual worlds to create new environments and visualizations where physical and digital objects coexist and interact in real-time.

It’s amazing, but MR connects people, objects, and places taken from the physical and digital world on one platform at the same time. Allows interaction with the help of holograms, to visualize scenes and processes with digital content as part of the real world, as the holograms respond to the movements and gestures of both the participant and signals from the outside world through gestures and voice commands for navigation. Mixed reality (MR) is the unification of the real and virtual worlds to create new environments and visualizations where physical and digital objects coexist and interact in real-time. Mixed reality does not take place exclusively in either the physical or the virtual world, but is a hybrid that allows us to touch the best of both worlds.

The market for these technologies is constantly growing, and with it, the models themselves are evolving, upgrading their functionality in all aspects.

It is exciting to live in times when we can touch this type of experience, although we may not yet be fully ready to understand and accept them.

Working from home and motivation

For a long period of time working from home was something not so common, some would say privilege even. Some employers were using it as a part of the company’s social benefits. A couple of days home office a month sounded very tempting in job ads but it wasn`t a common practice. This came to an end with the Covid 19 pandemic – working from home became something that we had to adjust quickly so we can adapt and continue working. For some IT companies home office was something familiar with clear existing processes and expectations, but for others was something new with quite many unknowns.

So, how we can work when 50 to 70% of the company’s employees are not in the office?

Let’s be honest – after the happy feeling that you don’t have to waste time in the traffic on your way to the office is gone, it is clear that working from home can affect quality and efficiency and can have a demotivating effect on some people. The comfort of the home atmosphere can make you less productive compared to working in the office.

That is why we have put together some tips on how to keep your productivity level high during the home office.

Make a working space.

A big part of working from home effectively involves making a space where you can feel like being in the office. It is one thing to work from the kitchen table and completely different if you have a desk with a monitor, keyboard, and all other office staff. It is important to recreate a working environment. More and more researches prove that the way you are dressed has its impact as well – if you dress office-like and don’t spend your day in your pajamas (I know, it is very comfortable) it will affect your productivity and your motivation. Try to make yourself feel like you are in the office, even though it kills the charm of the home office, it is important for the course of your working day and you’ll be able even to turn your camera on during online meetings.

Start and finish work at the usual time.

We know that sometimes there are unexpected tasks that take longer and you need to start work earlier or finish later. Sometimes we cannot control it. Maybe you have noticed that when working remote you turn on your laptop with the first sip of coffee and you turn it off after the 7 o’clock news. Lunch breaks are also very floating, usually lasting about 15-20 minutes, enough to eat, and still take the usual working position. Since you are not traveling to the office, you may decide to start earlier or continue later, but it is better to stick to your usual work schedule.

Lunch breaks.

Don’t forget that even though you are working from home it is your right to use a lunch break. Rule number one – don’t eat at your desk. If it possible use your break to go eat outside or have some time with your friends or colleagues. If you prefer not to do all the above, just a nice and relaxing lunch at home is enough. Why not even a short, invigorating siesta? You can use your lunch break to sign up for an online course or listen to a lecture. Don’t feel guilty for spending time for something different than work. This will make you more creative and more focused when you continue with your task later.

Keep in touch with your colleagues online.

One of the most difficult things working remotely is communicating with colleagues. Now it is not possible just to go to their desk to ask them something or to check the progress of today’s tasks. Just a few months ago you were coffee buddies every morning, talking about different stuff, playing football together. You were recharging each other’s batteries.  One of the best things about working in the office is now one of the worst things about working remotely. The lack of social contact in such circumstances is by no means beneficial. Luckily today’s technology world allows us to communicate with whoever we want, whenever we want, wherever we want.

When you work in an office, corporate culture and interpersonal relationships occur spontaneously in the physical space. However, when you work remotely you have to find new ways to maintain some informal office practices. The jokes, the greetings, the harmless gossips, sharing personal interests, the attention to your colleague – all these things are now happening in the digital world through communication sources that allow spontaneous and free information sharing. One such source is The Donut app for Slack. It randomly selects a colleague you haven’t heard from in a while and arranges a meeting for both of you. A big plus is that it allows you to choose the people you don’t want to be connected with (your team colleague for example with whom you talk every day, sometimes twice or three times a day to talk about work tasks).

Keep a low social network profile (Reduce social networks).

They are easy to access and are constantly tempting you to open them. But that is not the way work will be done on time. To be productive we advise you to log out from all your social network accounts and remove the shortcuts on your internet browser. If you use Chrome you can go to the “Incognito” mode. This will keep you away from your account for a while and signing in will be slightly more difficult. Your virtual socialization can wait until the end of your working day.

After reading all these super valuable tips on how to be productive when working from home, the most important thing remains – to apply them. Or at least some of them.